Captivating, user-centric platforms that resonate with your users.
Digital experience design & website development
At Suru, we are driven by a deep passion for supporting charities in their mission to create a positive impact. We firmly believe that exceptional user experiences play a pivotal role in amplifying the outreach and effectiveness of charitable organisations.
Our dedicated services are tailored to meet the unique needs of charities, helping you transform your websites, apps and digital tools into captivating, user-centric platforms that create unforgettable user experiences, making a lasting difference to your donors and beneficiaries.
What do you get from this?
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Cross platform experiences that drive user adoption.
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Increased beneficiary engagement.
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New service delivery options.
Driving impact through user research
Our team ensure that people using a service can get the information they need, when they need it, in a format that’s right for them. We work to translate difficult concepts into something that’s easy for people to understand.
We work hand in hand with you, immersing ourselves in your charity's aims & objectives, beneficiaries, and donor landscape. Through meticulous user research and analysis, we forge a customised UX strategy that guarantees every interaction your audience have with your website or system is purposeful and effortlessly intuitive. Together, we'll create experiences that drive engagement and increase your impact.
Our design principles
Our team employs a range of methodologies and tools to gather valuable data and insights, ensuring we maximise the impact of your digital ecosystem.
The design of your website plays a crucial role in shaping user perceptions and interactions. Our talented designers empathise with your donors and recipients to maximise its ease of use.
We combine aesthetics with functionality, employing best practices and the latest design trends to create intuitive layouts, clear navigation, and visually appealing interfaces. The result? A website that not only looks great but also supports your users, ensuring they get to information or services as easily as possible.
We know that charities are often supporting some of the most vulnerable people in our societies. Designing websites and applications that serve these audiences takes experience and skill as well as true understanding of people’s circumstances and possible barriers.
Our team uses empathetic design principles to make sure we are designing interfaces and systems that remove barriers rather than add more.
In today's mobile-first world, your website must seamlessly adapt to various devices and screen sizes. Our proficient developers specialise in creating responsive websites that deliver consistent user experiences across desktops, tablets, and smartphones. Using the latest technologies and frameworks, we build fast-loading, responsive web pages that ensure your customers can engage with your brand anytime, anywhere.
An effective information architecture is the backbone of a user-friendly website. Our experienced team carefully structures your website's content and navigation to ensure that users can effortlessly find what they're looking for. We employ user-centred design principles, conducting card sorting exercises and usability testing to refine the information architecture and create logical, intuitive pathways for your customers. From intuitive menus to search functionalities, we optimise every element to enhance the discoverability and accessibility of your content.
Our digital experience design & development process
Our digital experience design and development process results in truly engaging digital platforms which are rooted in your organisation’s vision.
Project Discovery and Planning
During this initial phase, the focus is on understanding your organisation’s vision and goals. This involves detailed discussions with you and your stakeholders to identify specific requirements and target audiences.
Based on this information, we’ll develop a clear project scope, outlining the objectives and deliverables. A timeline is established, allocating resources effectively to ensure a smooth development process.
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Project Discovery and Planning
During this initial phase, the focus is on understanding your organisation’s vision and goals. This involves detailed discussions with you and your stakeholders to identify specific requirements and target audiences.
Based on this information, we’ll develop a clear project scope, outlining the objectives and deliverables. A timeline is established, allocating resources effectively to ensure a smooth development process.
User Research
Understanding the end-users is vital for creating a successful digital experience. Through user interviews, surveys, and usability testing, valuable insights are gathered to learn about their preferences, needs, and pain points.
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User Research
Understanding the end-users is vital for creating a successful digital experience. Through user interviews, surveys, and usability testing, valuable insights are gathered to learn about their preferences, needs, and pain points.
Information Architecture
Creating a well-organised structure for the digital experience is crucial for user navigation and engagement. In this phase we will map user journeys and evaluate content structures and hierarchy. Navigation paths are then carefully planned to ensure easy access to essential information and services for all audiences.
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Information Architecture
Creating a well-organised structure for the digital experience is crucial for user navigation and engagement. In this phase we will map user journeys and evaluate content structures and hierarchy. Navigation paths are then carefully planned to ensure easy access to essential information and services for all audiences.
Wireframing and Prototyping
At this stage, low-fidelity wireframes are developed to provide a blueprint of the digital experience's layout and basic functionality. These wireframes serve as a foundation for the user interface (UI) design and interaction elements. Feedback from stakeholders and potential users is collected and used to refine the design further.
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Wireframing and Prototyping
At this stage, low-fidelity wireframes are developed to provide a blueprint of the digital experience's layout and basic functionality. These wireframes serve as a foundation for the user interface (UI) design and interaction elements. Feedback from stakeholders and potential users is collected and used to refine the design further.
Visual Design
The visual design phase involves translating the client's brand identity and aesthetics into the digital experience. Designers work on the colour palette, typography, imagery, and other visual elements to create a cohesive and visually appealing interface. High-fidelity mockups are generated to showcase the final look and feel of the digital experience, ensuring alignment with your brand and that it resonates with the intended target audiences.
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Visual Design
The visual design phase involves translating the client's brand identity and aesthetics into the digital experience. Designers work on the colour palette, typography, imagery, and other visual elements to create a cohesive and visually appealing interface. High-fidelity mockups are generated to showcase the final look and feel of the digital experience, ensuring alignment with your brand and that it resonates with the intended target audiences.
Website Development
The website development phase involves the actual coding and building of the digital experience. The appropriate technology stack is selected based on project requirements. Our developers create responsive and accessible website templates to ensure seamless user experiences across various devices and browsers.
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Website Development
The website development phase involves the actual coding and building of the digital experience. The appropriate technology stack is selected based on project requirements. Our developers create responsive and accessible website templates to ensure seamless user experiences across various devices and browsers.
Testing and Quality Assurance
Before the website goes live, thorough testing and quality assurance are essential to identify and resolve any bugs, errors, or usability issues. The digital experience is tested on different devices, browsers, and operating systems to ensure cross-device and cross-browser compatibility. Additionally, accessibility standards are verified to ensure that the digital experience is inclusive and usable by all users.
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Testing and Quality Assurance
Before the website goes live, thorough testing and quality assurance are essential to identify and resolve any bugs, errors, or usability issues. The digital experience is tested on different devices, browsers, and operating systems to ensure cross-device and cross-browser compatibility. Additionally, accessibility standards are verified to ensure that the digital experience is inclusive and usable by all users.
What next?
Suru offer a range of digital design and implementation services that build on your website development.
App & digital service development
Undertaking user research and prototyping may inform and inspire the creation of new user journeys, digital products and bespoke systems.
Learn more
User research & product discovery
Starting with a user-first mentality, we help organisations find solutions and designs that are grounded in research, helping ensure your resources are used in the right areas rather than finding out the hard way.
Learn more
Consulting
Suru Partners have a wealth of experience in guiding charities through the maze of options available to them from digital technology. We offer consulting on a broad range of areas from choosing the right CRM software to how best to structure your entire digital architecture. We’re here to help.
Learn more
System Integration & cloud solutions
Modern technology platforms incorporate a range of digital platforms which require integration and design to ensure they bring the best possible value to your organisation. We evaluate design and configure these integrations to best meet you and your beneficiaries' needs.
Learn more
Contact Us
Whether you've got a particular project you want to discuss or simply want to learn more about our approach and how to get started, we're here to help.
Get in touch with us today to discuss your goals, explore solutions together, and determine whether we're the right fit for you.
024 7531 5926
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Our Work
Client case studies
We take pride in the impact we’ve enabled our clients to deliver through our innovative solutions and collaborative efforts, many of which have blossomed into long-term partnerships.
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Case Study • Fair For YouDigital transformation for social lending and e‑commerce platform
We helped Fair for You move from dated technology that served them well in their formative years, through to a new modern platform which will enable them to serve many more families who are financially excluded.
Read the full case study
Our suppliers are delighted with the increased sales volume as a result of the new customer journey.
— James Wilkinson, Head of Lending
